SEO Reselling: Becoming the ‘NO’ Man

Peyton Reed and Danny Wallace’s Yes Man blew me away-no doubt about it; the comedy film has something that made me laugh endlessly and given me shallow realizations. I will never live my life the way life was portrayed in this film, but it somehow kindled the positivity in me; not that I’ve learnt to say ‘Yes’ every time, and not because I have a similar job with the protagonist Carl Allen as well as a girlfriend like his baroque singer girlfriend Allison-but because after the film, I learned to say ‘NO’.

A brief background, my past job

Selling things that are not yours is way different from selling things from your personal collection. I was a door-to-door marketer and sold almost everything-encyclopedia Britannicas, vacuum cleaners, toys, name it. Literally, I was just doing things for money, for pure monetary reasons. To be honest, I never really cared for those Brittanicas and cleaners; I just wanted a steady job.

And there’s a big difference between selling things and services. As a door-to-door guy, closing a deal was as simple as giving my customers my product upon handing me the money. That’s all. Transaction is done. But when I started my own SEO Reselling business, signing a contract with my customer meant collaborating and working with them; no dead ends, we are partners until Armageddon.

SEO Reselling business

What is hard with this business is that you have to find a partner that would get and gather end clients for you. That is actually the point of being an SEO guy; you take care of the SEO matters, find another person to look for more end clients to expand your company, and lead the optimization process. It’s a cycle, and you need other people to perform that cycle; though you remain an important part of it. In short, you are collaborating with an SEO Reseller to make your task easier, to have a good internal company flow without even soaking yourself with all company obligations. Conversely, they are not just your worthy middlemen, (I’ve been a door-to-door salesman before and I know the feeling of being treated as “nothing but worthy capitalist’s middleman’) they are your partners, literally, your brothers in arms.

Saying NO

Saying ‘No’ is like bereaving yourself of things that could easily help you succeed. Basically, saying ‘No’ is like self-imposing negativity to your company. We all know how these sour-grapping, rejected customers polish their ruined day. They will criticize your name on social networking sites, and visit all blogs on earth and destroy your name with a believable ‘first-hand’ comment. What’s worse is when they create an online space-yes, online spot, chiefly dedicated and named after your company in order to lambaste you with all authority.

However, saying ‘Yes’ all the time to all customers is like inviting a bad omen to ruin your company. Needless to say, there are some SEO Resellers who just want to claim the name ‘Reseller’, but end up delaying transactions.

At times, I still find it hard to reject Reseller applicants. I know how it feels to be rejected. On the other hand, I can clearly see what happens next after I let an incompetent, under-qualified, and money-minded client join my business. Although “teaching” is part of any “partnership business”, like SEO Reselling, it would take something even greater to influence money-minded businessman to yield to our company’s beliefs.

Basically, saying ‘No’ is the ability to be positively finicky; it opens doors to those who are qualified and serious about the business, and elevates the internal flow of your company. Saying ‘No’ is the first part of aligning your business strategies; the most important and integral part of screening your future business partners.

The Qualifications

Qualifications may be vague here. Actually, you set your own rules according to your inklings and beliefs. As for me, I always go with my instinct. Although I still look for qualification (experience, willingness, background, and technical skills), I see to it that my hiring process parallels our company’s beliefs, vision, and goals. These qualifications should also parallel the applicant’s belief and goals.

Escaping the Yes and No Process

One tedious way of avoiding the ‘Yes and NO’ process is by hiring resellers the other way around. If you still find dealing with incoming ‘partners’ as a difficult thing to handle, you can always reverse your application process. Instead, use the Web to search for some qualified people who want to venture into the SEO Reselling business. Scouring through profiles and information from Facebook, Linkedin, and blogs is a great way to look for these people.

The Uses of Search Engine Optimization Consultation Services

Search Engine Optimization or SEO is a process of increasing the flow of traffic to certain websites. It is, therefore, noted that the best SEO consulting services aim at increasing the visibility of websites in search Engines. Also, pertinent to note is that the best SEO also aim at increasing the rating of websites in search engines like Google, Bing and Yahoo among others. One of the established uses of SEO is that it is a terrific way of ensuring that websites are made more relevant and compatible to search engines.

SEO is a process that involves selecting the commonest target words. In other words, the best SEO ensure that they choose key words that best relate to the website of the client and then incorporate these key words into the commonest search engines. In this way, the best SEO will be ensuring that the website gets as much traffic as possible. It is essential to note that the internet business is becoming highly competitive. Therefore, the need for the best SEO consulting services has become particularly apparent. In other words, these consultancy services are hugely beneficial for the survival of businesses on the internet. It is also necessary to note that, many internet businesses, which have had their websites optimized, have realized that they have a competitive edge over their counterparts. It is, therefore, noted that one of the uses of the best SEO consultation services is to give business a competitive edge.

In addition, the best services are also used for marketing campaigns. This is done through the use of key words, which are an essential part in marketing of websites. The best SEO consulting services market websites by increasing the flow of traffic to the website. In other words, whenever people key in certain key words into search engines, they will be presented with results about the website in question. In order to ensure that the best SEO consulting services get the right key words, they need to make a list of the important themes of the website. The lists themes will act as the key words put into the search engines by the best SEO. It is, therefore, noted that the consulting services need to understand the website of the client that they are dealing with.

It is also necessary to note that the best SEO consulting services are also used to link search engines to websites. In other words, the best SEO services act as a link between the search engines and the websites. It is necessary to note that directly linking websites to search engines is likely to take a very long time. This is because; it would take the search engine time to visit the website and then start indexing it. However, on the other hand, if the site has been visited by another party, indexing it would be extremely easy. Therefore, the best SEO consulting services act as a link between the two parties.

All in all, it is noted that the SEO services are mainly used to increase traffic flow to websites of the clients. In addition, the best SEO services are also used to make more money for websites, since they increase their ranking in search engines. It is, therefore, noted that the best SEO consulting services are very beneficial for the survival of internet businesses today. This is because; these businesses like all others are highly competitive and only the strongest of them are likely to survive.

SEO and Website Design – Better Together

Search Engine Optimization, or SEO, is a relatively new concept in the world of web design, but if you want a successful, profitable website, it’s something you cannot ignore. Competition for rankings on popular search engines like Google is fierce, and without SEO, your website is at a huge disadvantage. So when exactly, in the process of setting up your new website, should you seek an SEO specialist? The short answer: the sooner the better.

Ideally, you should consult with an SEO expert before you meet with your web designer, since your idea or vision of what you want in your website might not be SEO friendly at all. For example, a flashy site with lots of sound and graphics does nothing for improving your rankings on the search engines. Reviewing the basics with an SEO company early on can save you endless heartache and expense down the road.

The next step – when presenting your ideas to a designer, you should also include your SEO expert. If it is not feasible to all meet in person, a phone conference can easily be arranged. Some designers might try to convince you that they are SEO knowledgeable, but it is truly better to hire a separate company to handle SEO matters, as it is very unlikely that web designers have the time to stay up to date on the constantly changing details of the SEO world.

A good way to proceed with the design is to arrange in advance points at which your SEO expert will check back on the website’s progress. That way, you are ensuring that your site is SEO friendly at each stage of the game, and you avoid wasting time and money by having your designer re-design parts of your site later on.

Finally, make sure your SEO expert is involved in the final review process before you seal the deal. Corrections are often much more expensive when done after the site is launched.

By involving an SEO expert from the start of your web design, you are giving your site a huge advantage of being optimized from day one, which of course, exponentially increases your chances for profit and success.

Web Marketing Tool Guaranteed To Generate High Targeted Traffic

We have to admit it; web marketing through search engine optimization (SEO) is one of the best online marketing strategies. Even so, it remains a complicated promotion strategy for most online marketers. This is especially so because in involves numerous variables and intricate processes that eventually ensure you are on page one of the major search engines.

A newbie to web marketing cannot just wake up and decide that today he will rank number one. He/she needs to involve the services of an expert or learn the tricks over time. SEO marketing is a combination of art, skill, research and deliberate actions. To a large extent there is always a price to pay in order to rank high. It could be in terms of investing money or time to learn the tactics.

Do not get me wrong though; there is great news for those wishing to generate traffic from search engines. One option is to involve SEO web marketing experts or take time to research and do it yourself. In case you want to do it yourself, keep up to date with the latest search engine marketing strategies by joining related forums. Tap from the people who have gone ahead in page ranking strategies by asking questions and reading their articles on the subject.

Be very careful when choosing a SEO web marketing provider, since some can turn out to be cheap but offering services in futility. I know of companies that promise high website ranking only for you to discover later that you are ranking your website high on useless keywords.

All said and done, top search engine placement is possibly one of the best and most potent online promotion strategies. Proper tactics will guarantee you high targeted web traffic and more so offer you online visibility. Do not worry if you do not have enough funds, though it may take time, with the right attitude and tact you can succeed in search engine optimization.

Follow the links below to harness more authoritative content on this web marketing idea.

Why SEO Matters When Starting Up An Online Business

When you are starting your own online business, SEO (Search Engine Optimization), is one of the most important concepts of your internet business. Your website’s SEO is the way that search engines scan your website’s content to produce results for people who are searching for information on the internet. And, for any online business start up, you need the search engines to drive website traffic to your website.

If you are starting up an online business, there are two main types of search engine optimization.

  1. On Page SOE is like an online business startup checklist for your website. It is about your content, internal website links, navigation, page structure, keyword density and any images, video or audio on the pages of your website.
  2. The second is Off page SEO. This is also known as link building and is process of developing links back to your website from other websites. This is achieved by strategies including article marketing, social bookmarking, links from social media and video marketing.

In this article we will look at On Page SEO because when you are starting your own online business it concerns everything that is actually on your website. Even if a search engine does find your website page, if there is nothing relevant on the page in relation to the search it will not rank your website in its listings.

The first step of starting online business SEO is to create your keywords. These are the words that somebody will use online when looking for a product or service connected to your business. You need to take time and consideration when creating your keywords because without them your website will not be found by the search engines.

Ideally, you should look to have approximately 500 words per page on your website with between 4 to 8 keywords within the text. The amount of keywords on the page is called keyword density. Remember to write your content so that it can be easily read by people, not just by search engines. If you just load a page full of keywords about your internet startup ideas, your website may be marked as spam and not get ranked at all.

Specific keyword phrases will rank better than just single or generic keywords. There is a lot of competition online for general keyword terms. If your keyword phrases are too generic there will be less likely to rank well in the results. There are several free online tools to help you choose your keywords. These include Wordtracker, SEO Book Keyword Tool and Keyword Eye.

Be Creative With Your Website.

The more creative you are with your online business startup, the higher your website will appear in the rankings. Put unique and different content on each page and add graphics to make it more attractive to your visitors. Each graphic should have a keyword attached to it, called an ALT tag. This is because search engines cannot see graphics but they can use ALT tags to decipher what an image is or what it is representing.

When writing your content keep your paragraphs short and make use of bullet points and sub headings. When you are starting your own online business you will most likely have plenty of new content to put onto your website in the early days. But you must carry on adding content to your website regularly. Search engines like fresh content and will rarely provide results that are based out of date content. Also, ensure that your website does not have any broken links.